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| Murray Hyundai hits the streets! |
I've worked with Hyundai for over two years now and have had the opportunity to learn many aspects of the business from a variety of knowledgeable individuals. Unfortunately, there seems to be one issue on which employees and customers often disagree. The pronunciation of "Hyundai"!
Clearly it's the "Y" that causes the confusion. This hybrid consonant/vowel has resulted in many creative pronunciations; here are the most common ones:
Hun-day : The 'proper' way
Hi - un - day : Pronounced like the well-known downtown "Hy's Steakhouse"
He - un - day : Likely a throwback to the fictional cartoon hero "He-Man".
Hoo - un - day : Inspired by the popular track from The Who - Who are you?"
Hon - day : A combination of Honda and Hyundai?
When I first began at the dealership, I was told that:
"Hyundai" rhymes with "Sunday"
As it turns out, that linguistic trick has stuck with me.
Last week I thought up a fun idea of hitting the streets of Winnipeg to ask others how they pronounce Hyundai. A quick call to the team at Cruise Media and I soon had a camera and microphone to document this project.
We are currently preparing the clips and planning to gathering some more footage of people saying "Hyundai". If we happen to bump into you, don't be shy - just tell us how you say Hyundai!
Lauren Sodomsky
E-Commerce / Marketing Manager
